Augmented Reality Filter: Instagram

Service Description

An augmented reality (AR) filter for Instagram is a digital overlay that alters or enhances the appearance of a user's face or the surrounding environment when viewed through the Instagram camera. These filters are created using augmented reality technology and can be applied in real-time to images or videos captured within the Instagram app. AR filters on Instagram can add various effects such as masks, animations, 3D objects, color filters, makeup, virtual accessories, and more. They can be interactive, responding to facial movements or gestures, and often provide an immersive and engaging experience for users. Users can access AR filters created by other Instagram users or brands by browsing through the available filters in the Instagram camera or by tapping on filters used by others in their stories or posts. Additionally, Instagram provides tools for creators to design and publish their own AR filters, allowing for a wide range of creative expression and customization. Cost breakdown: R50 000 - design, creation and tailor-made filter R25 000 - maintenance and adjustments R5 000 - admin From design concept to final publication takes 14-30 days dependent on client revisions. This filter is available in both Meta Facebook and Instagram.. Our filter won the Trendsetter award with Meta (2022) for over 10K Impressions